Washington, DC. December 19, 2016 – We are sure to find many robots being displayed this year at CES in Las Vegas, but how many will have women behind their projects? Although females are beginning to lead the way in future developments in this field, the number of them is relatively small in science, technology, engineering or math. According to Robohub, a reason for that is the severe lack of visible female role models.

Co-founder and CTO of Hease Robotics (www.heaserobotics.com), Jade Le Maître is a woman who wants to change that. Frustrated with the small number of women in technology, Jade has taken much initiative to be involved in the robotics community. With a background in engineering and having fully conducted a research project about human-robot interaction, Jade found her passion in working in the science communication sector.

“I want for the public to understand the benefits of science, and know that it will impact their life, and their future,” says Jade.

Throughout her journey of working in science and robotics for 5 years, Jade teamed up with Max Vallet – who became her partner and CEO of Hease Robotics. After creating their team, it took them just 4 months to build a high-quality working prototype of the first robot catered to the retail and hospitality industry.

jadeAt just the age of 28, Jade spearheads the technical side of the project: determining what the perfect technical options are, managing the team, all to deliver the dream robot in such a short period of time. “But there’s so much more than that – in a startup, everybody has to be flexible, and thanks to my past experience in science communication, I also lend a (big) hand in all PR and communication activities,” comments Jade. And she certainly does lend a big hand. Jade is the founder of the unique worldwide directory of talented women working in robotics and affiliated industries @WomenInRobotics, has her own updated Twitter account @Aratta, publishes informative articles on LinkedIn and manages her tech-focused website.

“My feminism and my involvement in the robotics community is what sparked the Women In Robotics initiative,” says Jade. “I believe that all humans are equal, and simply said: women are humans. It does impact all aspects of my life, being professional or personal. We want to have a gender balanced team, and we sure do not want to perpetuate gender biased design or AI.”

Hease Robotics will debuting at their exhibit at CES in Las Vegas, January 5-8, 2017 from the Eureka Park Marketplace in Hall G, Booth #50843 at the Sands Expo Center. 


To arrange for interviews and/or a private demonstration of HEASE Robotics, please contact Rachel Joubran at rjoubran@aboutbwf.com or 703-533-0550 or Kerry Lynn Bohen at kbohen@aboutbwf.com or 703-533-4823. For additional information, please visit www.heaserobotics.com.